If you’ve been following my posts at all you know that I like to keep it simple
Because direct marketing really isn’t complicated.
Your job is to get a message to your ideal client to tell them that
a) you have something that will solve their problem or cure their pain
b) what it will do for them and
c) how to get it
How simple is that?
But if you read numerous marketing blogs and other ‘noise’ on the web you’d be forgiven you need a marketing degree. Bullshit.
Save yourself the grief. Get Marketing Advice straight to your inbox every weekday. I’ll show you how to make more money with direct marketing and I won’t bore you senseless either